Hello E-Bay.
We’ve been acquainted with one another for quite some time and even though nobody had ever gone to the trouble of formally introducing us, I felt like you kind of knew me. I mean, I liked the fact that I could visit you at any time – day or night – and you would be there for me.
When I wanted a place where I can buy my favorite running shoes for less than a gazillion dollars, you came through. When I needed a wetsuit that would keep me snuggly warm in the middle of kelp bed you totally delivered. When I was asked to shoot photos of jewelry and needed a macro lens you were all over it. In fact, so gratified was I by your ability to furnish me with running, photographic and swimming stuff that I developed a bit of a crush on you. I felt like we understood each other. You really “got” it when it came to my needs.
Therefore E-Bay, perhaps you can imagine my disappointment when I received an e-mail from you today that contained enticing images of products that not only do I have no interest in owning, but have an irrational aversion to.
Look at that list above. Running. Photography. Swimming. Is there anything in that list that suggests I’m interested in becoming some pain in the ass yuppie princess? Because that’s the impression I was left with when I received an e-mail in which you tried to draw my attention to the fact that you can sell me Kate Spade, Manolo Blahnik, diamond tennis bracelets, Steve Madden and cosmetics of a variety that I had no clue existed until I opened your e-mail.
I didn’t wear make-up at my own wedding. Save a few tubes of lipstick I don’t even own any. In fact, I think the closest I’ve come to wearing make-up was sometime during the Reagan administration when I snuck into my mom’s stash and fed her foundation to the family dog.
So why are you trying to sell me something I would never use? Why – in a million years – would you throw the term “Kate Spade” in my direction and expect a Pavlovian response from me – a woman who prefers a leap into the ocean over buying a purse that would do nothing but collect dust in her closet?
Also, what’s this business about the stiletto heels? I’m sorry E-Bay, but have you forgotten? I’m six feet tall. I already frighten most men and I certainly don’t need six inch heels to push their terror level to “orange”.
Since I’ve never been one to bitch without suggesting a solution, here’s mine: fire everyone. Hire people who know what they’re doing. Given the current economic climate and the fact that you’re in Silicon Valley it should be too hard. Just take 101 North to Cisco’s headquarters and work your way west toward Intel until you have a full staff of techie nerds. Then instruct them to stop sending me e-mails filled with crap I’ll never buy.
Really, it’s that easy.









